Tumblr is a social blogging platform that is owned by Yahoo. Those who are a part of the Tumblr universe know that it is much more than that. There is no right or wrong way to use the platform because it allows for so much freedom. It’s not Facebook, Twitter, or Instagram, but here are some of the ways you can use Tumblr.
- Blog
The basic idea behind Tumblr is for it to be used as a blog. Like many other blogging platforms, the free domain is yourusername.tumblr.com, and the first option from the dashboard is to create a text post. Tumblr differs however, because it is not just a normal blog. The platform is aesthetically pleasing to the eye, and completely user friendly. From initial sign up to practical use, if you’re looking to start a blog, Tumblr is a safe and easy baby step.
- Portfolio
In the digital age, it is necessary to use all applicable platforms to your advantage. One way many artists and creative people are using Tumblr, is as a portfolio. There are lots of custom themes that will place artwork in a way that is pleasing to the artist. Features such as “like” and “reblog” make it easy for fans to share your work and give you credit. Tumblr’s tag feature also aids in the finding of similar artwork for research, purchase, or inspiration. Whether you draw, paint, sculpt, do graphic design, etc., Tumblr is a way to show off your work so you can reach and grow a solid fan base.
- Community
One thing Tumblr is known for is the community of people that use it. Dedicated Tumblr users have been known to organize meet ups in real life to support causes that are important to them. Tumblr communities come together to support one another in issues involving gender, politics, and other controversial issues. The power of a Tumblr community is highly underestimated and is a force to be reckoned with.
- Friends
The great part about being in a Tumblr community, is the friends that are made. Unlike other platforms, it’s not uncommon for users to explore your blog and interact with you. Many Tumblr users feel connected to one another simply because they are active on the platform. This creates a sense of belonging and friendships are created. To many users, these friendships are an important part of their lives. They enjoy seeing what their friends post and think about certain topics and ideas. The great part about living in this time period is the fact that anyone can make friends from anywhere.
- Website
Tumblr, like other blogging platforms, allows for the use of custom themes and domain names. This allows for the use of the platform as a way to publish a simple website. If you want a simple website with limited customization, but still desire the feel of a social platform, Tumblr might be the way to go. This feature is being used by small artists that desire “theirname.com” but aren’t ready to create their own website yet. If done correctly, a Tumblr website will serve it’s purpose as a place to share your content.
Tumblr gathers traits from Facebook, Twitter, Instagram, and the traditional blog. As a platform, there are a lot of ways to use it. If you don’t have a Tumblr or have been neglecting your existing one, now is the time to put it to use.
